WARILBA LAMB
Warilba Lamb enlisted our services to develop their brand's marketing strategy, design, and creative direction. We focused on branding, social media management, content development, paid social advertising, and executing a brand launch for Arcadian Organic's new organic lamb range in national butchers.
We crafted a comprehensive marketing strategy to establish the brand's unique positioning and guide future growth. Collaboratively, we provided creative direction and guidelines to ensure consistent messaging and visual identity.
October 2019 - November 2020
Sydney, Australia
Solution:
To showcase Warilba Lamb's quality, we conducted photoshoots at supplier farms and developed recipe content featuring the lamb range. These assets highlighted the product's appeal and versatility.
Our objective was to build a strong presence on social media and engage consumers authentically. We developed a distinctive brand voice that resonated with the target audience, fostering a genuine connection and building trust.
The collaboration yielded impressive results, with a successful launch in national butchers and increased brand awareness, engagement, and loyalty. By developing a compelling brand story, asset library, and engaging content, Warilba Lamb was positioned as a trusted choice for consumers.